Netflix has announced that they are looking at opening actual brick and mortar stores.
They plan on calling it “Netflix House.”
They stores will offer retail, it’s not clear what they will be selling but they will also have food and live entertainment that is connected to its TV shows and movies.
In the past, they have hosted popup restaurant that had menus created by chefs from Netflix cooking shows and multiple popup stores that sold merch based on the show Stranger Things.
The first 2 “Netflix House’s” will open in the US in 2025 and then there are plans to expand.